Messaging | Planning

Creative Machinations

Find your way to the goal with frugal planning and clever messaging.

Reach Minds

Communicating with stakeholders was a different level of challenge—find the right channels out of dozens of options, tailor the message, then lather, rinse, and repeat. The age of tweets and status updates has brought a wealth of new opportunities for communication, and the number of available channels can greatly exceed any reasonable budget. Facebook and Google, two gargantuan purveyors of digital content, continually revise their algorithms (1, 2, 3, 4) making the mission more difficult to achieve—it is an ever-changing target. Which channels will you select for your message? When will release them? What regions will you target? I can reach your audience.

 

 

Move People

You provide exceptional value and enrich people's lives, but your continued ability to do that is dependent on how you are perceived. How do you know if you have the right message? Your brand message needs to inspire action. Every promotional word is part of a plan to improve the pull of your place, price, and product. I can help you reach new people, and improve relationships with existing ones by viewing your organization through your constituents' eyes. This understanding feeds my creativity and, in turn, generates effective messaging. Let me move messages on your behalf.

 

 

Realize Purpose

My mission is to reveal your organization's purpose, and help your customers see you as an indispensable part of their lives. Your goal is my ambition.

“As long as you have a cow in the house, why not milk it?”

Gracie Allen

  • ...

    Mark W. Lambertson

    Creative Marketing Communication

    My talent for reaching customers with marketing campaigns is empowered by experience, strong communication skills, and a healthy network. Let me tell your story.

    Messaging | Planning

    Design | Branding

    Marketing | SEO | SEM

    Training | SEMINARS

    About MARK

Reach Minds

Communicating with stakeholders was a different level of challenge—find the right channels out of dozens of options, tailor the message, then lather, rinse, and repeat. The age of tweets and status updates has brought a wealth of new opportunities for communication, and the number of available channels can greatly exceed any reasonable budget. Facebook and Google, two gargantuan purveyors of digital content, continually revise their algorithms (1, 2, 3, 4) making the mission more difficult to achieve—it is an ever-changing target. Which channels will you select for your message? When will release them? What regions will you target? I can reach your audience.

 

 

Move People

You provide exceptional value and enrich people's lives, but your continued ability to do that is dependent on how you are perceived. How do you know if you have the right message? Your brand message needs to inspire action. Every promotional word is part of a plan to improve the pull of your place, price, and product. I can help you reach new people, and improve relationships with existing ones by viewing your organization through your constituents' eyes. This understanding feeds my creativity and, in turn, generates effective messaging. Let me move messages on your behalf.

 

 

Realize Purpose

My mission is to reveal your organization's purpose, and help your customers see you as an indispensable part of their lives. Your goal is my ambition.

“I am sending you out like sheep among wolves.
Therefore be as shrewd as snakes
and as innocent as doves.”

Matthew 10:16 (NIV)